IBX-8686: Ibexa Commerce Product Guide added in Developer Documentation (#2460)

* Ibexa Commerce product guide added

* Content added

* Content added, sentence moved

* Content added

* Link removed

* Conflicts solved

* Fixes after rev - first batch

* Fixes

* Typo fix

* Fixes after re-rev

Author: julitafalcondusza

docs/ibexa_products/ibexa_commerce.md

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+---
+title: Ibexa Commerce
+description: Discover Ibexa Commerce and its essential features, capabilities and benefits.
+month_change: true
+---
+
+# Ibexa DXP Commerce edition product guide
+
+## What is [[= product_name_com =]]
+
+[[= product_name_com =]] is the most powerful edition offered by [[= product_name_base =]].
+
+It assists you in managing each aspect of your customers' journey by combining content management, customization, and commerce functions into a single, dedicated solution.
+
+[[= product_name_com =]] offers a streamlined, unified platform where you can personalize each aspect of the online shopping experience.
+You can completely revamp your online stores and give your consumers exceptional purchasing experiences, from first contact to post-purchase support.
+
+![Ibexa Commerce](ibexa_commerce.png)
+
+## Availability
+
+To start using [[= product_name_com =]], you need to purchase a product license.
+For more information, see [[[= product_name_com =]] license pricing](https://www.ibexa.co/products/pricing?tab=3).
+You can also [contact us](https://www.ibexa.co/about-ibexa/contact-us) or [one of our partners](https://www.ibexa.co/partners).
+
+## How it works
+
+### Technical backstage
+
+With an active license, you can start the [installation process](install_ibexa_dxp.md) that uses the Composer.
+
+[[= product_name_com =]] is based on [Symfony]([[= symfony_doc =]]).
+With a help of documentation and trainings, any developer familiar with Symfony or even PHP alone can learn how to use available extension points and extend the platform.
+
+Version control systems and environment variables allow you to deploy your extensions and settings on several environments, such as [Ibexa Cloud](ibexa_cloud_guide.md).
+
+[[= product_name_com =]] is built on [[[= product_name_exp =]]](experience.md) and includes all bundles, APIs, and features that come with both [Headless](headless.md#core-features) and [Experience](experience.md#core-features) editions.
+
+## Capabilities and benefits
+
+With [[= product_name_com =]] you can focus on accelerating your transformation into a fully-fledged eCommerce.
+It comes with all the necessary tools: customized catalogs, integration with CDP, personalized checkout workflows, payment gateway integration, transactional emails, and more.
+
+### Core features
+
+[[= product_name_com =]] includes all the features you need to launch your online store and reduce the time it takes to go live.
+
+#### Order management
+
+With the advanced [Order management]([[= user_doc =]]/commerce/order_management/order_management/) tools, you can manage orders with ease.
+Depending on your permissions, you can search for orders, review their details and updates, track completion status, and cancel orders that are created when store customers purchase products.
+When searching for orders, you can use filters to save time and reduce effort.
+Order management is strongly connected with other components of the Commerce offering, such as [Cart](cart.md) and [Checkout](checkout.md), so users can speed up the process by uploading an order list or repeating previous transactions.
+
+![Order management](order_management.png)
+
+#### Payment management
+
+The [Payment](payment.md) component allows users to search for payment methods and payments, create new and manage existing payments and payment methods, and filter search results.
+Users can also enable or disable payment methods, change payment details, and cancel payments, depending on their role.
+
+![Payment management](payment_management.png)
+
+#### Shipping management
+
+With the [Shipping](shipping_management.md) component users can create and manage shipments, search for shipments, filter search results, and define and manage various shipping methods.
+Depending on their role, users can also enable or disable shipping methods, change status of shipments, and cancel shipments.
+
+![Shipping management](shipping_management.png)
+
+#### Storefront
+
+The [Storefront](storefront.md) package includes a starter kit for developers.
+It is a foundational set of components that developers can customize and extend to create their own web store implementations.
+It contains default UI components and widgets that can be modified to [create a customized web store](customize_storefront_layout.md).
+
+#### Relevant faceted search
+
+Search becomes crucial when your product catalog is extensive.
+Products can be sorted according to a variety of criteria using faceted search.
+The value it brings makes it a vital component in merchandizing.
+You can set up your search engine using [[= product_name_com =]] to help clients find what they're looking for more easily, which could result in more purchases.
+
+#### Catalog management
+
+[[= product_name_com =]] gives you the ability to manage your product repository - [PIM](pim_guide.md), and construct an infinite number of product catalogs, each with unique prices, to further customize the experience for your customers.
+
+#### Transactional emails
+
+Commerce allows you to send transactional emails - messages that [[= product_name_base =]] can send through the [Actito](https://www.actito.com/en-BE/) gateway to your end-users.
+These emails include notifications about changes in the status of various actions taken in relation to your commerce presence.
+With this feature you can also [create email campaigns](transactional_emails.md##create-email-campaigns) to engage users and increase sales.
+
+### Use cases
+
+#### Create personalized shipping experience
+
+Use [Ibexa Personalization]([[= user_doc =]]/personalization/use_cases/#ecommerce) to transform your online stores and give your consumers great buying experiences, from initial contact to post-purchase support.
+No matter how complicated your product or sales process are, you can present your offer in an approachable way.
+Creating engaging and personalized shopping experiences with targeted offers and recommendations helps you boost sales.
+Within eCommerce, product recommendations can assist users in finding the exact item that meets their needs.
+Recommendations can be used to propose related, alternative, or complimentary products to users who are unsure what to buy.
+
+#### Use effective merchandising
+
+Merchandising assists in keeping the consistency of the brand and providing customized product recommendations with captivating visuals and powerful search features. 
+You can engage your customers with eye-catching graphics and information.
+The search engine makes it easy to find what they're looking for by providing quick and easy access to the product catalogs.
+
+The customer experience takes an important step forward by facilitating financial transactions through the use of powerful, individualized product suggestions provided by [[= product_name_com =]] and unique pricing for various customer groups.
+
+#### Launch consumer-facing web stores
+
+[[= product_name_com =]] comes with all the features you need to launch and manage your web store, like storefront starter kit, real-time cart management, stock inventory, catalog management, and more.
+
+This edition is designed for complex enterprises and is fully customizable.
+It enables you to design flawless sales experiences regardless of the complexity of your business model.
+You can create online store that really fits your needs.
+
+#### Increase B2B sales
+
+[[= product_name_com =]] contains the best B2B features to help you speed up your digital transformation, such as corporate account management, tailored catalogs, customized workflows, effortless reordering, custom pricing, and more.
+
+#### Automate business processes
+
+With [[= product_name_com =]], the automation process becomes easier, which is essential if your company wants to do more with less effort. 
+It comes with all capabilities, including order and inventory management, customer data and custom pricing, which are needed to achieve it.
+You can integrate with over 1,300 standard apps, including your CRM, ERP, PIM and DAM systems, and build custom connectors.
+Also, you can use the ready-to-use pre-designed templates.

docs/ibexa_products/img/ecommerce.png

@@ -10,6 +10,7 @@ nav:
         - Editions: ibexa_products/editions.md
         - Ibexa Headless: ibexa_products/headless.md
         - Ibexa Experience: ibexa_products/experience.md
+        - Ibexa Commerce: ibexa_products/ibexa_commerce.md
     - Getting started:
         - Getting started: getting_started/getting_started.md
         - Requirements: getting_started/requirements.md